How Kuveyt Türk Made Advanced Analytics a Competitive Differentiator for Their Marketing Organisation

Hear from Selman Bayoğlu, the Head of Treasury Marketing at Kuveyt Turk, one of the leading banks in Turkey about how his team automated marketing analytics and leveraged low-code machine learning. Using KNIME, the company has kicked off 60+ advanced analytics projects–several of which will be covered in this presentation.